Today in my searches I came across some pretty good information on the Search Engine Strategies Latino 2006 Conference held recently. This conference was two days and had seperate panels and talks talking about various opportunities in the Latino market for Internet marketers, as well as different issues for Spanish and Portuguese language marketers.
If you have any contact at all with the Spanish or Portuguese speaking market, you will definately benefit by reading the coverage given to these sessions held over a period of two days.
Here are the titles of the different sessions:
Day One:
+ The Opportunity: Tapping Into US Hispanics & Latin America Via Search
+ Search Landscape: US Hispanics
+ Search Landscape: Latin America
+ The Challenges Of Search Marketing To US Hispanics & Latin Americans
Day Two:
+ Translate Or Create: Strategies For Those With English-Language Sites
+ Domain Issues - Latin American Version
+ Spanish / Portuguese Language Ad Issues
+ SEO & Spanish / Portuguese Language Issues
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